CSR purpose to ensure that companies conduct their business in a way that is ethical this means taking account of their social, economic and environmental impact and consideration of human rights. It can involve a range of activities such as working on partnership with local communities. Corporate Social Responsibility (CSR) describes how a company manages its industry and takes responsibility for its social impact. Corporate social responsibility encompasses various characteristics like economic dependence, legal conformity, ethical requirement, and societal influences.
Business dictionary defines CSR as "A company's sense of responsibility towards the community and environment (both ecological and social) in which it operates. Companies express this citizenship (1) through their waste and pollution reduction processes, (2) by contributing educational and social programs and (3) by earning adequate returns on the employed resources”. AMC provides valuable insights to the corporate sectors on different aspects for the development of the society and also for the development of the corporate organisations. The services include