Market Research

• ❖ To measure Customer Satisfaction Index for the year 2005 in all the various locations/ layers/ operational divisions of Indian Oil Corporation and to analyse the sales data, record the reasons and give recommendations for correcting the situation – a study sponsored by IOC , Management Service division, Mumbai in all the states of the country.
• ❖ All India Customer Satisfaction Survey Year 2001-02, 2002-03, 2003-04,2004 – 2005, 2005-06, 2006-07, 2007-08, 2009-10, 2010-11, 2011-12, 2012-13 and 2013-14 sponsored by M/s. Bharat Petroleum Corporation Limited, a public sector undertaking of Government of India.
• ❖ All India Customer Satisfaction Survey Year 2001 – 2002, 2003 – 2004, 2005-06, 2007-08 and 2010-11 sponsored by M/s. Indian Oil Corporation Limited, a public sector undertaking of Government of India.
• ❖ A study on marketing of LPG gas in small cylinders, Indian Oil Corporation Limited, New Delhi.
• ❖ Operational Study of 91 CNG Filling stations in Delhi, in May and October 2002, with a view to reduce queues, sponsored by M/s. Indraprastha Gas Limited, New Delhi.
• ❖ Market feasibility study of fly Ash Bricks, Tata Sponge Iron Limited, Jamshedpur
• ❖ Customer satisfaction studies for MODI XEROX in West Bengal.
• ❖ Customer Satisfaction Studies For almost all Automobile Manufacturers. (Maruti, Fiat, GM, Honda Siel, Hyundai, Daewoo etc.
• ❖ Customer Satisfaction Study for Airtel covering New Delhi, Amritsar, Chandigarh, Jaipur, Lucknow, Panipat, Meerut & Agra Centres.
• ❖ Dealership Evaluation & Customer Satisfaction Survey for Maruti Udyog Ltd. (Covered 23 dealers & 5000 Customers all over India)